Webflow Pricing: Simple Guide to Plans, Costs, and Best Use Cases

Webflow is an incredible platform that bridges the gap between design and development, but many newcomers find its pricing structure confusing at first because it combines subscriptions for hosting, collaboration, and extra features.
That’s why many Webflow users often find themselves pondering the question, “How much does Webflow actually cost for my project?” and quickly get lost in a maze of "Site Plans," "Workspace Plans," and various "Add-ons."
If you don't understand how these pieces fit together, it is easy to overpay or choose the wrong plan, leaving you stuck as your site grows.
We will cut through the noise to clearly explain the pricing categories, break down what's included in each plan, and provide a framework for choosing the best, most cost-effective plan for your specific use case.
Three Main Webflow Plan Categories
Most of the confusion around Webflow pricing stems from mixing two different things:
- paying to host a specific website, and
- paying for people/seats to build and collaborate.
These two pricing tiers fundamentally construct Webflow's entire offering, forming two independent subscription pillars:
- Site Plans
- Workspace Plans
Webflow Site Plans
The first pillar of Webflow pricing is based on Site Plans, also known as Webflow hosting plans.
These are subscriptions you buy per website to host it on your custom domain and unlock that site’s features/limits.
When choosing a Webflow site plan, you are essentially paying for:
- Hosting a website on Webflow’s infrastructure (CDN, SSL, traffic limits)
- Feature limits tied to that site. You can build a basic brochure site or a site with a blog, content, memberships, etc. This includes pages, CMS items/collections, bandwidth, editors, forms, search, logic, and memberships.
- Custom domain connection and removal of the Webflow badge.
- Optional add-ons (Localization, Optimize, Analyze) that attach to a site plan.
Depending on your use case needs, you can access some or all of these features through four different Webflow site plans:
- Basic → simple marketing/portfolio sites (no CMS).
- CMS → content-led sites (blogs/news/docs) with database-backed content.
- Business → higher scale/traffic + higher CMS/bandwidth limits (configurable).
- Enterprise → custom limits, security, permissions, SSO, SLAs, dedicated support
Finally, there are also E-commerce Plans. They are a specialized track of Site Plans for stores. Here you can pick between Standard / Plus / Advanced instead of Basic/CMS/Business.
These E-commerce plans already include hosting + a CMS tier appropriate for a store, but they add store features (products, cart/checkout, taxes, payments, orders).
Webflow Workspace Plans
The second pillar of Webflow pricing is based on Workspace Plans. These plans govern who can design/edit/publish, how many unhosted projects you can keep, and what collaboration controls you have.
When you subscribe to a Webflow Workspace, you’re essentially paying for:
- Seats & roles/permissions (who can design, edit, publish, and approval controls).
- Project capacity (how many unhosted projects you can keep on webflow.io).
- Collaboration features (branching, publishing controls, auditability).
- Operational workflows (code export, project transfers, client/guest access).
- Security & governance (SSO, advanced permissions, SLAs on Enterprise).
- Billing & ownership (who owns projects, who pays, how you transfer to clients).
You can more easily understand these plans through Webflow’s two workspace plan families.
The first one is called “Freelancers & Agencies”. This plan is generally good for solo professionals and studios that build client websites, need clean handoffs to client billing, and want tighter control over permissions and publishing. It includes three different subscription tiers:
- Starter tier that offers free testing and light previews
- Freelancer tier with one full seat, guest/client access, code export, and easy project transfers
- Agency tier with multiple seats, advanced roles/permissions, more unhosted projects, and team publishing controls(It covers collaboration capacity and who can design, edit, and publish)
The second one is called “In-House Teams”. This plan is generally suitable for companies that build and operate their own websites, where multiple teammates require clear roles, approval flows, and guardrails. It covers collaboration capacity and who can design, edit, and publish, plus governance for internal workflows. It also includes three subscription tiers:
- Starter subscription that includes one seat, light staging on webflow.io, and basic collaboration.
- Core subscription that includes enhanced staging capacity, custom code, code export, shared libraries, and one seat.
- Growth subscription that includes unlimited staging, site-level roles and publishing permissions, password protection, 301 redirects, shared libraries, governance controls, and one seat.
Now that we have covered the basics, we can finally move on to actual webflow pricing. We will get into details of each of the available site and workspace plans and how much each of those will cost you, and what you get with each subscription.
Webflow Site Plans Pricing Breakdown (2025)
Now that we have covered the structure of Webflow pricing
Starter (Free)
Webflow’s Starter site plan lets you learn, prototype, and publish to a free Webflow.io subdomain without paying for hosting. It’s intended for testing and very small proofs of concept rather than live, custom-domain websites.
What you get:
- Publish to a .webflow.io subdomain only, no custom domain.
- 2 static pages per site.
- 50 CMS items and 20 CMS Collections to experiment with dynamic content.
- 50 form submissions total on the site’s lifetime.
- 1 GB monthly bandwidth.
- Limited CMS management and form customization, plus the ability to test e-commerce features.
Webflow Starter plan is great for learning the platform, quick prototypes, and internal proofs you can share on a Webflow.io URL. However, if you plan even a small public site on your own domain or need more pages, bandwidth, or CMS capacity, you will have to upgrade to a paid Site plan.
Basic Plan
The Basic site plan costs $14/month when billed annually or $18/month billed monthly. It’s the first paid tier for simple, static websites that don’t need CMS or e-commerce.
What you get:
- Connect and publish to a custom domain and remove the Webflow badge.
- Up to 150 static pages.
- Unlimited form submissions.
- 10 GB monthly bandwidth with global CDN and surge protection rules.
- No CMS features (0 CMS items/collections).
Webflow's Basic plan is great for landing pages, portfolios, and brochure sites that only use static pages. However, if you plan to blog or use dynamic content powered by collections, you will have to upgrade to the CMS plan.
CMS Plan
The CMS site plan costs $23/month when billed annually or $29/month billed monthly. It unlocks Webflow’s content management system for dynamic, content-driven sites like blogs, news sections, and resource libraries
What you get:
- Everything in Basic, plus Webflow CMS for dynamic content.
- Up to 2,000 CMS items across 20 Collections.
- 3 Editor seats for content collaboration.
- Site search (available on CMS plans and above).
- Up to 150 static pages alongside your CMS content.
- 50 GB monthly bandwidth with global CDN and surge protection
Webflow CMS plan is great for marketing sites, blogs, and documentation hubs that need dynamic content with multiple editors and native search. However, if you plan to add store, expect very high traffic, or need more than 2,000 items, you will have to upgrade to Business or an Ecommerce plan.
Business Plan
The Business site plan costs $39/month when billed annually or $49/month billed monthly. It builds on CMS with higher content limits, more pages, more bandwidth, and extra features suited for growing traffic.
What you get:
- Custom domain publishing.
- Up to 300 static pages.
- 40 CMS Collections and 10,000 CMS items, with optional increases to 15,000 or 20,000.
- Bandwidth selectable from 100 GB up to 2.5 TB via add-ons.
- 10 legacy Editor users for content collaboration.
- Form file upload support.
- Unlimited form submissions, web app hosting, and surge protection.
Webflow Business plan is great for marketing sites and large content hubs that expect higher traffic and need more CMS capacity with collaboration and file uploads. However, if you plan to have a store with checkout or you expect to exceed the 20,000-item or 2.5 TB ceilings, you will have to upgrade to an E-commerce or Enterprise plan.
Enterprise Plan
The Enterprise site plan uses custom pricing via contract and is designed for organizations that need security, governance, and capacity beyond the Business plan. You’ll work with Webflow Sales to scope limits and support to your requirements.
What you get:
- Custom limits for bandwidth/CDN/CPU and related hosting resources, set by contract.
- Enterprise-grade security & identity: SSO with optional JIT and SCIM user lifecycle management.
- Auditability & control: Audit log API plus advanced roles and permissions (including custom roles on Enterprise).
- Compliance & localization options: SOC 2 / ISO 27001 posture and native multi-language support on Enterprise.
- Priority onboarding and support through Webflow’s sales/solutions team.
Webflow Enterprise plan is great for large teams that need centralized identity, stronger governance, higher or bespoke limits, and partnership-level support. However, if you don’t need SSO/SCIM, audit logs, or custom resource ceilings, the Business site plan with a Core/Growth or Agency workspace will likely cover your needs more cost-effectively.
Webflow E-commerce Plans Pricing
For online stores, Webflow offers E-commerce Site Plans which include all hosting and CMS features plus e-commerce functionality. There are three tiers here, and each comes with a specific product limit and transaction fee structure.
These plans already bundle an appropriate CMS level (Standard ≈ CMS Plan, Plus/Advanced ≈ Business Plan). Current prices (USD) for Webflow ecommerce plans are as follows:
All e-commerce plans include core commerce features like integrated payments, customizable checkout/cart, automatic tax calculations, order management, and email confirmations. Higher tiers primarily raise product inventory limits and remove transaction fees.
Standard E-commerce
The Standard E-commerce plan costs $29/month when billed annually or $42/month billed monthly. It’s the entry store plan that layers e-commerce on top of CMS features for new or small shops.
What you get
- Up to 500 e-commerce items (products, variants, categories).
- 2,000 CMS items for blog/resources alongside your store.
- 2% Webflow transaction fee in addition to Stripe/PayPal processing fees.
- All CMS plan features included.
- Payments and checkout stack: Stripe-powered payments, PayPal support, Apple Pay/Web Payments, custom checkout and cart, and automatic tax calculation.
Webflow Standard E-commerce plan is great for launching a small store that needs integrated payments, a custom checkout, and a blog on the same site. However, if you plan a catalog beyond 500 items or want to eliminate Webflow’s 2% transaction fee, you will have to upgrade to Plus or Advanced.
E-commerce Plus
The E-commerce Plus plan costs $74/month when billed annually or $84/month billed monthly. It’s built for growing stores that want higher product limits and 0% Webflow transaction fees while inheriting all features of the Business Site plan.
What you get
- 5,000 e-commerce items (products/variants/categories).
- 10,000 CMS items alongside your store catalog.
- 0% Webflow transaction fee (payment processor fees still apply).
- All Business Site plan features for hosting and CMS.
- Staff accounts: 10 for store/content management.
- Payments & checkout stack: Stripe-powered payments, PayPal support, Apple Pay/Web Payments, and automatic tax calculation.
Webflow Plus E-commerce plan is great for established shops that have outgrown Standard and want to drop the 2% platform fee while expanding catalog and team access. However, if you plan inventory beyond 5,000 items or need more than 10 staff accounts, you will have to upgrade to Advanced.
Advanced E-commerce
The Advanced E-commerce plan costs $212 per month when billed annually, or $235 per month when billed monthly. It’s built for high-volume stores that need maximum product capacity, zero Webflow transaction fees, and enterprise-like limits on sales and staff access.
What you get:
- Up to 15,000 products (ecommerce items).
- 0% Webflow transaction fee on sales.
- Unlimited sales volume (no GMV cap noted by Webflow).
- Up to 15 staff accounts for store management.
- All commerce features from lower tiers: Stripe/PayPal/Apple Pay support, custom checkout and cart, automated tax calculation, and marketing integrations.
Webflow's Advanced E-commerce plan is great for scaling brands with large catalogs or fast-growing order volume that want 0% Webflow fees and high staff collaboration. However, if you expect to stay under 5,000 products or don’t need unlimited sales volume, Plus will usually be more cost-effective.
Webflow Workspace Plans Pricing Breakdown
Webflow Workspace plans govern collaboration features, the number of projects you can manage in Webflow, and team account permissions.
These are essentially per-account subscriptions (billed per seat for full team members) and are separate from site plans.
We already talked about the two families of workspace plans: one tailored for Freelancers & Agencies and one for In-House Teams. We will now breakdown each category, including current prices (USD) for annual vs monthly billing, and what each includes.
Freelancers & Agencies Workspace Plans
These plans are best suited for individuals or studios building sites for clients, with features for client billing and project transfer. These plans include one Full Seat in the base price (you, the designer) and allow adding more seats if needed.
Freelancer Starter Plan
The Starter Workspace plan costs $0 and gives an individual designer a basic home for experimenting and sharing simple proofs with clients. It’s tied to your Webflow account and is separate from any paid Site plan you might add later for custom-domain hosting.
What you get:
- 1 full seat included (workspace owner).
- Up to 2 unhosted projects you can build and publish on .webflow.io (no custom domain without a Site plan).
- No code export on Starter; exporting code requires a paid Workspace.
- Ability to invite agency/freelancer guests to preview/collaborate, with limited free guest capacity.
Webflow Starter Workspace plan is great for testing workflows, creating quick client proofs on a Webflow.io URL, and keeping costs at zero while you evaluate Webflow. However, if you plan even a small production engagement that needs code export, more projects, advanced roles/permissions, or additional full seats, you will have to upgrade to Freelancer or Agency.
Freelancer Plan
The Freelancer Workspace plan costs $16 per seat/month when billed annually or $24 per seat/month billed monthly. It’s built for solo professionals who need code export, a small pool of staging sites, and smooth collaboration inside client Workspaces.
What you get:
- 1 Full Seat included for the Workspace owner (add more seats as needed).
- 10 webflow.io staging sites (unhosted projects) in the Workspace.
- Code export (HTML/CSS/JS/assets) on paid Workspaces.
- Ability to join a client’s Workspace as a Guest (clients can invite you for free).
- Site transfer tools to hand projects off to a client Workspace.
- Basic roles/permissions suitable for solo work with clients (advanced site-level roles live on higher tiers).
Webflow Freelancer Workspace plan is great for a solo designer/developer managing multiple client builds with clean handoffs and occasional guest collaboration. However, if you plan a multi-member team workflow with unlimited staging sites or advanced publishing/role controls, you will have to upgrade to Agency.
Agency Plan
The Agency Workspace plan costs $35 per seat/month when billed annually. It’s built for studios and agencies managing many client projects, offering unlimited staging capacity plus stronger collaboration and control.
What you get:
- Unlimited webflow.io staging sites in your Workspace.
- 1 full seat included (add more seats as needed).
- Advanced roles & permissions for tighter team management.
- Full CMS access on staging sites and Shared Libraries.
- Client payments and free guest access in client Workspaces (Agency/Freelancer guest role).
Webflow Agency Workspace plan is great for multi-member teams handling lots of client builds who need unlimited staging and granular permissions. However, if you plan broader org-wide controls like custom roles, SLAs, or enterprise security/compliance, you will have to upgrade to Enterprise (Workspace).
In-House Teams Workspace Plans
These plans are designed for companies managing their own website(s) with an internal team. They focus on staging capacity, internal collaboration, and governance. Pricing is per Full Seat (each team member who will design or develop in Webflow). One seat is included in the base price, and you can add more team members as needed at the same per-seat cost.
Keep in mind that the free individual workspace can also be used for in-house projects (with 1 seat), but has very limited staging and no advanced controls. Since we already covered this plan in the “Freelancer & Agencies” section, we will move straight to the paid plan option for in-house teams.
Core Plan
The Core Workspace plan costs $19 per seat per month when billed annually and $28 per seat per month when billed monthly. It’s designed for small internal teams that need enhanced staging capacity, code export, and light governance without jumping to full enterprise controls.
What you get
- 1 full seat included for the workspace owner, with the option to add more seats.
- 10 webflow.io staging sites for development and QA.
- 300 pages per staged site and 50 CMS items per staged site for realistic testing.
- Custom code support in staged sites.
- Agency/Freelancer guest invites for limited external collaboration.
- Code export and Shared Libraries to hand off builds and reuse components.
The Webflow Core Workspace plan is ideal for a startup or small in-house team with one primary Webflow developer who requires reliable staging capacity, occasional guest assistance, and code export capabilities. However, if you plan a multi-member workflow that relies on unlimited staging sites or more advanced access controls, you will have to upgrade to Growth.
Growth Plan
The Growth Workspace plan costs $49 per seat/month when billed annually or $60 per seat/month billed monthly. It’s designed for growing in-house teams that need unlimited staging capacity plus advanced access controls like site-level roles and publishing permissions.
What you get:
- 1 full seat included (add more seats as needed).
- Unlimited webflow.io staging sites for development and QA.
- Up to 300 pages per staged site.
- Site-level roles (assign default roles per site).
- Publishing permissions (control who can publish on a per-member basis).
- Real-time collaboration (beta), page building, comment-only links.
- Free Agency/Freelancer Guests (up to 2 guest teams, 5 guests each).
Webflow Growth Workspace plan is great for mid-size teams that need multiple people working safely across many staged projects with tighter control over who can access and publish. However, if you plan even stricter governance (granular CMS access, custom roles) or larger org-wide limits, you will have to upgrade to Enterprise (Workspace).
Enterprise Plan (Workspace)
The Enterprise Workspace plan uses custom pricing by contract and is tailored for organizations that need security, governance, and capacity beyond Growth. You scope seats, limits, and support with Webflow Sales to match your internal policies and scale.
What you get
- Unlimited seats and custom roles/permissions, including granular access controls and custom roles.
- SSO and SCIM for centralized identity and user lifecycle management.
- Audit logs API and advanced governance (security headers, custom SSL, enhanced DDoS protection; SOC 2/ISO-style compliance posture).
- Priority onboarding and support with account management.
- Flexible hosting/resource limits and enterprise workflow features arranged by contract.
Webflow Enterprise Workspace plan is great for large teams that require centralized identity (SSO/SCIM), auditability, strict permissions, and partnership-level support at scale.
Note on Workspace Seats
The prices above are per Full Seat user. You can invite additional content editors (non-designers) to Webflow projects without needing paid seats by using the Editor role (content editing in the Webflow Editor, which is included with site plans up to the Editor limit).
Webflow also offers a cheaper “Limited Seat” option for team members who only need CMS content editing access (no design capabilities) at about $15/mo each. Full Seats are required for anyone using the Designer interface.
Common Plan Combinations and Examples
Now that we have explained all the available plans in both site and workspace pricing structures (15 different plans in total, that was exhausting), we will make the Webflow pricing even clearer through 3 examples that cover the most common use cases and how much you can expect to pay for each. These examples pair a site plan with a workspace plan, where it makes sense, so you can see the real monthly and annual costs in one place.
For each scenario, we will show the annual price per month and the true month-to-month price. We will also note important limits like CMS items and product caps, and call out extra costs such as the 2 percent Webflow fee on the Standard ecommerce plan and payment processor fees that apply to every store.
Solo Entrepreneur with a Simple Site
This plan covers a simple brochure or portfolio site you manage on your own. You use the free Starter workspace and only pay for the Basic Site plan.
What you pay:
- Basic Site plan costs $14 per month with annual billing or $18 when paying month-to-month
- Workspace Starter is free
Your total:
- If billed annually your total monthly spend is $14, which is $168 per year
- If billed month to month, your total monthly spend is $18 USD, which is $216 216per year
What you get:
- Custom domain connection and removal of the Webflow badge
- Up to 150 static pages with global CDN and basic SEO tools
- Unlimited form submissions and 10 GB monthly bandwidth
- No CMS features, which means no dynamic collections
This arrangement is perfect for solo entrepreneurs who need a fast, clean brochure site without a blog or database. If you later add a blog or other dynamic content, switch to the CMS plan at $23 per month with annual billing.
Content-Rich Site with Collaboration
This plan covers a dynamic company site or blog managed by a small team with shared editing needs. You pair a CMS Site plan with a Core Workspace seat for design work, custom code, and safe collaboration.
What you pay
- CMS Site plan costs $23 per month with annual billing or $29 month-to-month
- Core Workspace costs $19 per seat per month with annual billing or $28 month-to-month
Your total
- If billed annually your total monthly spend is $42, which is $504 per year
- If billed month to month, your total monthly spend is $57, which is $684 per year
What you get
- Webflow CMS with up to 2,000 items across 20 Collections and native site search
- Up to 150 static pages plus 50 GB monthly bandwidth on a global CDN
- Three Editor seats for content collaboration on the site
- Core Workspace with one full seat, ten staging sites, code export, custom code, shared libraries, and guest invites
This arrangement is perfect for Small teams that run a content-heavy site and need designers and editors working together without stepping on each other. Freelancers can switch to the Freelancer Workspace to reduce the seat cost while still handing off content cleanly to client editors.
Online Store (E-commerce) with a Simple Start
This plan covers a small e-commerce site you manage on your own. You use the free Starter workspace and pay only for the Standard E-commerce site plan.
What you pay:
- Standard E-commerce plan costs $29 per month with annual billing or $42 month-to-month
- Workspace Starter is free
Your total:
- If billed annually your total monthly spend is $29, which is $348 per year
- If billed month to month, your total monthly spend is $42, which is $504 per year
What you get:
- Up to 500 products with integrated payments, checkout, taxes, and order management
- 2 percent Webflow transaction fee on Standard plus payment processor fees
- Built-in CMS for blog and resources on the same site
- Customizable cart and checkout email confirmations and a global CDN
This arrangement is perfect for small e-commerce businesses launching a store that wants a low base cost and an all-in-one stack with hosting, CMS, and checkout. If you outgrow 500 products or want to remove the 2 percent Webflow fee, move to Plus and add a Growth or Agency workspace seat when a designer or marketer joins your team.
Get the Right Webflow Plan and Build
Webflow pricing only feels complex until you map plans to real needs. If you want to skip the not-so-easy-to-understand Webflow pricing structure, our agency handles it for you.
We audit your goals, content, traffic, and team, then select the right Site plan and Workspace tier, configure add-ons, and set you up to scale without surprise costs.
With Supernowa Webflow Agency, you get a fast site, clean editor access, and a clear monthly bill. Whether you are a solo founder, an in-house team, or an online store, we build, migrate, and maintain it end-to-end. Tell us what you need, and we will deliver the plan and the site
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